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Toto Wolff Preparing to Sell Stake Pricing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to historic achievements in F1

Mercedes team principal Toto Wolff is in advanced talks to offload a portion of his ownership stake in the Mercedes F1 outfit.

This transaction values Mercedes at £4.6bn – a record for an F1 team – after McLaren were valued at £3.5bn in a change of corporate structure in September.

Wolff, who owns one-third of Mercedes F1, plans to divest a shareholding approximately 5%.

Wolff, aged 53 would stay on as team principal and CEO if the sale goes through.

Ownership Structure

The other shareholders in Mercedes F1 are Mercedes and industrial group Ineos, who each also own a third of the company.

A Mercedes spokesperson said: "We are providing no comment on this. The management structure of the team stays unaltered, and each shareholder are dedicated to the ongoing success of the brand in F1."

Financial Increase

The deal signifies a substantial rise in value of Mercedes F1 since Ineos bought its stake for £208 million in 2022.

This surge demonstrates the expansion in market values of F1 teams in the past few years due to the increasing appeal of the sport around the world.

This trend was evident with the box-office performance of the Formula 1 film starring Hollywood star Brad Pitt, which was released in summer 2023 and has grossed over $630m (£458 million) at cinemas worldwide.

The film represents the actor's top-grossing film and the highest-earning sports film ever released.

Present Standings

The Mercedes team are second in the team standings, trailing McLaren, with three races remaining in the current championship.

Their lead driver George Russell has won two of the 21 grands prix so far and is fourth in the drivers' championship behind McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes won a unprecedented eight straight team titles and seven driver championships, six won by Lewis Hamilton and one by Nico Rosberg, from 2014 to 2021.

By

Tanya Soto

Maya is a seasoned gaming journalist with over a decade of experience covering online casinos and slot strategies across Europe.

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